Joe Gallegos

The Dangers of Not Protecting Your Margins During Perilous Times 

This is all about protecting your margins.  There are three situations that come to mind that come from “How To Sell At Margins Greater Than Your Competitors” that can derail a business when it comes to margin deterioration. Situation #1 – Cutting Prices to Sell More of Something  Most small and midsize businesses operate at a 10% net …

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